AdCP 3.1.13 · Trusted Match

identity_match

identity_match is an operation in the Trusted Match area of AdCP 3.1.13, flagged x-status: experimental in its own schema. Sent by publisher to evaluate user eligibility for packages using an opaque identity token.

identity_match request fields

The required column reflects the top-level required array only. 4 of the 12 request fields carry a top-level required flag: type, request_id, seller_agent_url, identities. A top-level if, anyOf, oneOf or dependencies block can make an unmarked field mandatory in the mode being called, and a flat table cannot render a rule that fires in one mode only. Those branches are visible in the request schema itself.

identity_match request — 12 fields, 4 required
FieldTypeRequiredDescription
$schemastringOptional schema URI for validation.
adcp_versionstringRelease-precision AdCP version (VERSION.RELEASE, e.g.
adcp_major_versionintegerDEPRECATED in favor of adcp_version.
typestringrequiredMessage type discriminator for deserialization.
protocol_versionstringTMP protocol version.
request_idstringrequiredUnique request identifier.
seller_agent_urlstringrequiredAPI endpoint URL of the seller agent issuing this request.
identitiesobject[]requiredIdentity tokens for the user, each tagged with its type.
consentobjectPrivacy consent signals.
package_idsstring[]Optional.
countrystringISO 3166-1 alpha-2 country code.
sealed_credentialsobject[]Optional HPKE-sealed credentials addressed to specific audiences — the network-as-RP ("issuer-as-RP"/Mechanism B) carrier.

identity_match reads. 30 of the 64 registered operations are flagged x-mutates-state and its request schema is not one of them, so repeating the call is side-effect free. AdCP's release notes describe x-mutates-state as a non-normative tooling hint that agents do not validate, so it is the registry's classification of the operation rather than a contract, and it is the only machine-readable answer in the registry to whether an operation is safe to retry.

identity_match response fields

The first 13 rows are the shared protocol envelope from core/version-envelope.json and core/protocol-envelope.json. Only 6 of the 19 rows below belong to identity_match itself, beginning with type, request_id and eligible_package_ids. 5 fields in the whole response are marked required: status, type, request_id, eligible_package_ids, serve_window_sec.

identity_match response — 19 fields, 5 required
FieldTypeRequiredDescription
adcp_versionstringRelease-precision AdCP version (VERSION.RELEASE, e.g.
adcp_major_versionintegerDEPRECATED in favor of adcp_version (release-precision string).
context_idstringSession/conversation identifier for tracking related operations across multiple task invocations.
contextcontextPer-request opaque caller-supplied correlation object echoed unchanged in the response.
task_idstringUnique identifier for tracking asynchronous operations.
statustask-statusrequiredCurrent task execution state. One of: submitted, working, input-required, completed, canceled, failed, rejected, auth-required, unknown.
messagestringHuman-readable summary of the task result.
timestampstringISO 8601 timestamp when the response was generated.
replayedbooleanSet to true when this response was returned from the idempotency cache rather than from a fresh execution.
adcp_errorerrorTransport-envelope error signal for fatal task failures.
push_notification_configpush-notification-configPush notification configuration for async task updates (A2A and REST protocols).
governance_contextstringGovernance context token issued by the account's governance agent during check_governance.
payloadobjectConceptual grouping for the task-specific response data defined by individual task response schemas (e.g., get-products-response.json, create-media-buy-response.json).
typestringrequiredMessage type discriminator for deserialization.
request_idstringrequiredEchoed request identifier from the identity match request
eligible_package_idsstring[]requiredPackage IDs the user is eligible for.
serve_window_secintegerrequiredPer-package single-shot fcap window, in seconds.
tmpxstringDEPRECATED in favor of tmpx_providers.
tmpx_providersobjectRouter-populated: ordered TMPX chunk/value pairs grouped by the originating identity provider's `provider_id`.

The shared protocol envelope

62 of AdCP's 64 registered operations carry every one of the 13 envelope fields. report_plan_outcome and check_governance compose core/version-envelope.json only, so they carry the version pair and none of the task fields.

status resolves to enums/task-status.json, which admits nine values: submitted, working, input-required, completed, canceled, failed, rejected, auth-required, unknown. The envelope marks it required on every response, and a synchronous call emits completed rather than omitting it. When it returns submitted or working instead, task_id is the polling handle and push_notification_config is the webhook the agent echoes back to confirm the callback. Webhooks are A2A and REST only: MCP sends progress notifications and defines no webhook.

payload appears in the response field table typed object. core/protocol-envelope.json describes it as a documentary construct and states that it is not a required wire field. Body fields are siblings of the envelope fields: on MCP at the root of the tool response, on A2A in task.artifacts[0].parts[].DataPart, on REST at the root of the JSON body. An accessor that reads response.payload finds nothing there.

Field lists are not published over the wire

AdCP's integration guide, docs/protocol/calling-an-agent.mdx, states that its MCP servers no longer publish per-tool parameter schemas: a tools/list call returns an empty properties object for every tool, and the guide directs clients not to infer shape from it. A client author reads the schema registry instead of the tool list.

Frequently asked

What does identity_match do?
Sent by publisher to evaluate user eligibility for packages using an opaque identity token.
Which fields does a identity_match request require?
4 of the 12 request fields carry a top-level required flag: type, request_id, seller_agent_url, identities. AdCP also constrains requests with top-level if/then, anyOf, oneOf and dependencies blocks that no required array captures, so an unmarked field can still be mandatory in the mode being called.
Which AdCP version do these identity_match field tables describe?
AdCP 3.1.13, the current published release, last updated 2026-08-11. The documentation tree is versioned separately from the schema tree in the same repository, so a doc page and a schema file can describe the same field differently.

Other operations in Trusted Match

Related